IYC CHARTER MARKETING DIVISION
  • Home
  • Marketing Basics
    • # 1: Images
    • #2: Up-to-date crew profile
    • #3: Charter specification>
      • User friendly GA's
    • IYC Fleet Roster
  • The Business of Charter Marketing
    • Introduction >
      • Part II: Introduction
      • IYC Charter Marketing Agreement>
        • Escrow Details report
        • In-house charter checklist
        • Comparison rate review
        • Master charter calendar
        • Master Charter Marketing Business Plan
        • Annual Advertising Plan
        • IYC Advertising & Marketing Department
        • Charter Shows
  • Charter Contracts
    • MYBA Charter Agreement sample
    • MYBA captain's guidelines
    • AYCA Bareboat & Vessel Services sample
  • Sample Promotions
    • A selection of presentations>
      • IYC Mediterranean 2012 advertisement
      • Mediterranean 2012 Presentation
      • Bahamas Presentation
      • Four Aces nonbranded web site
      • IYC 2012 charter catalog
      • IYC Retail Charter Publication
      • Brochure flip book
      • Martha Ann Presentation
      • Carpe Diem 191 Presentation
      • Harbour Island Presentation
      • Apogee Image Wall
      • Lady Lola-New to the fleet
      • Fleet brochure site
  • In closing
The *online* crew profile is maintained online *aboard* by the captain and a designated crew member. It is vital that the crew profile be kept up-to-date for viewing 24 / 7 by brokers and booked / prospective charter clients. Brokers gravitate toward yachts with the best crew profiles.
Picture
Picture
Picture
Crew Profile "how-to" site 
Picture